Internet Commerce, or ‘electronic commerce’, popularly referred to nowadays as Ecommerce, is the process of using the internet to facilitate the purchasing of goods and services, as well as after-sales support.
Ecommerce is a combination of processes otherwise considered separate and unrelated, collaborating over the internet to ensure a smooth, secure transaction. Such processes needed to establish an Ecommerce solution may include: a way for users to search for and browse items to purchase, a shopping basket, and online payment gateway. As well as more traditional processes such as email, secure web hosting and a branded domain name.
What makes Ecommerce so different from traditional sales methods is that it removes the requirement for a physical space or premises, unless for storing stock, which means the costs for initial set-up are relatively low. There are many different types of Ecommerce solutions and every business should assess the options available to decide which can best support its retail operations.
For example, an online retail portal like Amazon will not only provide retailers the platform needed to sell products, but it provides direct access to its own global audience through its various promotional, campaign and account management tools.
However, with the simplicity of Shopify everything is under one roof – there is no need to set up payment gateways or find a merchant to handle online payments. The downside though is there no promotional function to benefit from, so this is still handled by you as the retailer directly.
Ability to sell products and services 24/7
Offer better quality services at low cost
Easy way to start and manage an online business
Expand audience reach to raise brand awareness
Our Ecommerce Management course will look at the various types of technologies available for selling online, their marketing features and cost impact.
Finding an ecommerce solution that not only fits the needs of your business, but is flexible enough to adapt to the growth of your business, should be the main priority; as is checking your legal obligations and requirements.
You’ll get to build a basic Ecommerce strategy to help you establish some key objectives, as well as conduct an assessment to identify any potential implications that could restrict your online activities.
For our Advanced Short Courses, a Digital coach will support you when building your Ecommerce solution for the first time and guide you through the process. We’ll have your new online business set up, selling and making a return in no time!
Learners can expect the following course outcomes:
Basic – Intermediate (Workshops)
Advanced (Short Courses)
This course can help individuals who want to:
Our courses are designed to help:
To complete this course, individuals must have:
If you are a beginner to this course topic, attending one of our Seminars offers an excellent introduction.
Half Day Seminar
Duration:Half Day (2-3 Hours)
Delivery Methods:Interactive Presentation by a Digital Coach
Course Fee:£45.00 (per person)
All our Workshops are delivered in fully interactive environments and cover Basic and Intermediate competencies.
Skill Level:Basic; Intermediate
Duration:Basic = 1 Day
Delivery Methods:Small group Workshops; Interactive/Online
Accredited Course?Basic = No; Intermediate = Yes
Course Units:Level 2 Promoting Products and Services
Course Fee:£80.00 (per person/per day)
Our Short Courses are delivered 1-2-1 by a Digital Coach and cover Advanced skill levels in a range of topics.
Duration:8 Weeks (per course)
Delivery Methods:x8 1-Hour 1-2-1 sessions with a Digital Coach
Course Units:Level 3 Delivering Ecommerce Solutions
Course Fee:£300.00 (per course)
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