Podcasting was first introduced by radio broadcasters who made recordings of their live shows available to download via their websites. The practice caught on thanks to advances in technology, rapid growth of the Internet and availability of digital voice recording devices and apps.
The practice began to fade out and was considered a dated and old hat technique. However, there has been a rapid increase in the amount of podcasts available to download over the last few years, thus re-positioning itself as a serious online marketing medium.
Podcasts are considered to be much more convenient and portable and, unlike video, can be listened to by the user from inaccessible locations, in transit or whilst driving. Setting up, producing and managing a Podcast Show is surprisingly inexpensive. Businesses, individuals and organisations see the huge benefits Podcasting offers to reach an otherwise untapped audience.
A ‘podcast’ is an audio file made available on the Internet for downloading to a computer or mobile device. Typically podcasts can be made available as a series or new instalments of which can be received by subscribers automatically; this is commonly referred to as a ‘Podcast Show’.
Therefore, ‘Podcasting’ is the method of frequently recording audio files for consistent downloading by a particular audience.
Audacity is a piece of software used to edit and format audio files, in preparation for public access. Because of its versatility and customisation, Audacity remains the industry’s preferred choice of software by frequent Podcasters.
Inexpensive medium for reaching an untapped audience
Minimal resources needed to implement and manage
Offers huge Return of Investment opportunities
As a growing market, competition is low whilst demand remains high
This course will help you understand what is required for producing a series of podcast episodes. It will also cover the techniques needed for preparing, recording and managing Podcasts, as well as introduce you to Audacity – the industry’s preferred choice of software for editing audio files.
Learners can expect the following course outcomes:
Basic – Intermediate (Workshops)
Advanced (Short Courses)
This course can help individuals who want to:
Our courses are designed to help:
To complete this course, individuals must have:
If you are a beginner to this course topic, attending one of our Seminars offers an excellent introduction.
Half Day Seminar
Duration:Half Day (2-3 Hours)
Delivery Methods:Interactive Presentation by a Digital Coach
Course Fee:£45.00 (per person)
All our Workshops are delivered in fully interactive environments and cover Basic and Intermediate competencies.
Skill Level:Basic; Intermediate
Duration:Basic = 1 Day
Delivery Methods:Small group Workshops; Interactive/Online
Accredited Course?Basic = No; Intermediate = Yes
Course Units:Level 1 Using Collaborative Technologies
Course Fee:£80.00 (per person/per day)
Our Short Courses are delivered 1-2-1 by a Digital Coach and cover Advanced skill levels in a range of topics.
Duration:8 Weeks (per course)
Delivery Methods:x8 1-Hour 1-2-1 sessions with a Digital Coach
Course Units:Level 2 Audio Software
Course Fee:£300.00 (per course)
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